Privacy Policy

The Jeroboams Group is comprised of Jeroboams Shops Limited, Laytons Wine Merchants Limited and Laytons Wine Services Limited.

This privacy policy explains what personal information we collect about you, how we use it and the steps we take to ensure that it is kept secure. We also explain your rights and how to contact us.

What personal data do we collect and how do we use it?

In the course of business, we collect information about you when you register with us, place an order for products or services or request offers or news from us. We also collect information via emails, telephone conversations and written and verbal communications. Website usage information is collected using cookies.

We collect information about you to process your order, manage your account and, if you agree, to email you about other products and services we think may be of interest to you. We will also use your personal information for the following administration purposes:

  • To undertake credit checks
  • To confirm your identification when you contact us
  • To administer your account
  • To communicate with you in the event that any products or services you have requested are unavailable
  • To monitor and improve our service to you
  • For the prevention of fraud


We would like to send you information about products and services of ours which may be of interest to you. If you have consented to receive marketing, you may opt out at a later date. You have a right at any time to stop us from contacting you for marketing purposes. If you no longer wish to be contacted for marketing purposes please inform us by emailing or by calling our Customer Service Department on 020 7288 8888.

Data Storage and Retention

We have in place security measures to protect the security of your personal information and keep it confidential. We review these measures regularly to make sure they remain appropriate.

We will keep your personal information for at least as long as we have a business relationship with you. When deciding how long to keep your personal information after our business relationship with you has ended, we take into account our legal, regulatory and professional obligations.

Access to Your Data and Correction

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email or write to us at The Jeroboams Group, 7-9 Elliott’s Place, London N1 8HX. We may make a small charge for this service.
We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.


Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information visit or You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

Other Websites

Our websites may contain links to other websites. This privacy policy only applies to The Company websites so when you link to other websites you should read their own privacy policies.

Changes to Our Privacy Policy

We keep our privacy policy under regular review and we will place any updates on this web page. This privacy policy was last updated on May 2018.