The Frescobaldi family have been making wine in Tuscany since the early 14th century and their operations are currently headed by Lamberto Frescobaldi. They own over 1,000 hectares of vineyards spread across 8 winemaking estates, all of which are focussed on quality rather than quantity. Despite the long heritage, they have been at the forefront of modernisation in the Italian wine industry and produce some exemplary wines including the iconic Luce.